After Landing Candace Cameron Bure Deal, GAC Family Is Taking Another Page From Hallmark’s Playbook


Sometimes, there are aspects of life that seem as though they are completely set in stone, meaning that when big changes begin to happen, it can come as quite a shock. This is likely true for everyone who’s been paying attention to news about the Hallmark Channel over the past several months, as a number of stars for the network (which is very well known and loved for its seasonal, romantic made for TV movies) have been signing deals with rival GAC Family for similar projects. Now, after landing deals with the likes of Candace Cameron Bure and more, GAC Family is about to take yet another page from Hallmark’s popular playbook: Christmas in July.

How Is GAC Family Going To Have Christmas In July Like Hallmark?

If you’ve watched any of the Hallmark Channel lately, you’ve probably seen the promos for its Christmas in July slate, which runs all month long and actually features three new ho-ho-holiday movies centered around the typically winter-based celebration. Well, GAC Family is not one to be left behind, with that relatively new network (which was rebranded in late September 2021) now having several Christmas movies from last year, viewers can expect to see the Great American Christmas in July. 


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