At this point, hardly anyone can say they’ve never heard of TikTok, boomers and millennials alike. The popular video-publishing platform has massively exploded into popularity over the past few years, becoming something of a staple of Western youth society, and nearly on par with YouTube these days.
With the “TikTok army” of users exploding in numbers recently, the app has officially announced it has reached a special milestone, officially hitting one billion active monthly users this September.
Indeed, the platform has become something far more than purely mindless entertainment over the years. Like all other popular social media apps, it has been thoroughly monetized with ads, sponsorship deals, and the like—but it has also been the place for growing business to make themselves known to the world in short, engaging videos, as long as they manage to nail the unique style of TikTok.
There is also plenty of educational content to be found on the platform, with learning channels managing to fit whole micro-tutorials, scientific experiments, and other educational or interesting information in TikTok’s short form videos.